And yet, here I was, not doing the ONE thing that I know makes a business successful. I wasn’t showing up. Hell, I was going way beyond just not showing up. I was staying completely invisible. Like so many of my clients, I wanted to be seen and I wanted to get out there and share what I’ve learned, but I was (and still am) afraid to step up and be seen for who I am. Yikes! That’s a BIG problem.
And if I’m struggling, as a marketing expert who gets paid to write sales copy…. I know I am not alone and many other business owners encounter this same block too. So, with the help of my accountability partner, I faced the big *ss block of being afraid to be “seen.” I explored what was really holding me back and surprisingly it wasn’t the gray hair, the imperfect skin or even the lack of lighting or proper equipment. It was much deeper and far more nefarious than these “external” things. Here’s what came up for me when I thought about stepping up, showing up and being really seen…
- What if people made fun of me?
- What if I offered generic, run of the mill crap that no one wanted or needed?
- What if I got real and people laughed, mocked or made fun of me?
- What if people started unfollowing or unfriending me?
- What if my family judged me?
- Or worse, what if I showed up and shared who I really am as I am and no one liked me.
Uhhh, no thank you! No wonder I’ve been hiding! This all sounds like my worst nightmare. But it also sounds like a bunch of excuses. Because, yes, it’s safer to hide. There’s no risk of getting hurt, or being judged or being rejected if I never really show up. Ahhh… and there it is. The real reason, the real fear, the real block and why I’ve been in hiding for so long. If I’m seen as I am, I risk getting hurt. I risk getting rejected. That kind of makes me want to cry, but in a good way. Because now I can deal with what’s really going on.