Events Calendar

Biz Dev Power Hour is a weekly event focused on developing your business by working ON your business. Each month will feature a theme and activities to help you use this time effectively.

If you are not able to make it to the Hub but still want to work on your business, join us via Zoom: https://zoom.us/j/333228722

Hera Hub Carlsbad is proud to host Katty Ibarra from the Women’s Business Center from 10 -12 every Tuesday. Katty offers free on-site one-on-one business consulting to help entrepreneurs plan, launch, manage and grow their businesses.

PLEASE READ!
To confirm your appointment with Katty Ibarra, please schedule a time via this link https://calendly.com/kibarra/hhcarlsbad

Before the meeting, please take a few minutes to complete this short assessment so you can get the most from your time with Katty:
https://sdwbc.ecenterdirect.com/signup

ABOUT WBC
The San Diego & Imperial WBC is a partner of the US Small Business Administration (SBA) and is hosted by Southwestern College at the Center for Business Advancement in National City. The WBC provides training, mentoring, business development and financing opportunities for entrepreneurs throughout San Diego and Imperial County.

For more information and a full calendar of WBC’s trainings, events and activities, please visit https://sdwbc.ecenterdirect.com/events

Dawn DeSantis, founder and CEO of Afflatus Media, is an SEO and inbound marketing specialist who helps businesses thrive online. Afflatus Media provides Search Engine Optimization services, inbound content marketing, social media management and website design and development.

Living in a relationship-driven economy where 90% of research begins with an online search, Afflatus Media equips your business with the marketing, tech and SEO strategies needed to reach your target audience.

Dawn is an ‘early adopter’ and her genuine curiosity combined with her innate ability to learn new software keeps her on the cutting edge, continuously adding new professional skills and tech solutions for growing businesses. A tenacious problem solver, she finds great satisfaction in helping business owners overcome the technical and implementation hurdles that so often stand in the way of growing and succeeding in business.

Questions you might ask Dawn during her GURU hours:

How to speed up a slow website
How to improve SEO and get your website to show up on page 1 of Google
How to install Facebook pixel, Google Analytics, or Google Ads tracking codes
How to set up Google My Business
How to take a website backup/how to restore a backup
Which software and tools best help you achieve your marketing goals
A huge part of Dawn’s work includes sorting through various clients’ business and technical structures, untangling the webs, optimizing their software, website, and other marketing tools for high speed and low drag. Dawn and her team are highly proficient at learning and adapting to any software due to clients’ needs. By providing their own servers, Dawn and her team manage multiple websites with thousands of monthly visitors, launch and manage multiple clients’ podcasts and run and manage ads on various platforms.

To reserve time during Dawn’s Marketing & Tech GURU hours, use the calendly link here.

Learn more about Afflatus Media: https://afflatusmedia.com

Email: dawn@afflatusmedia.com

Lucy Kelleher is the founder of Keep Them Loyal. In her "former" life as a litigation paralegal and elementary school teacher, she quickly learned how important building relationships was to a successful business. When she became a full-time entrepreneur, she realized that her relationships with clients and business partners was even more critical to her success. She no longer saw her contacts daily or even weekly! She had also started networking and needed to connect with potential referral partners and business resources. She began to create systems to ensure that she stayed connected as well as stayed “top of mind” to them.

She assists business owners grow their business by helping them build relationships with their clients and referral partners. We work one-on-one or in small groups to create their own client retention and referral programs by strategizing ways to stay connected.

What is a CRM? There are so many of them out there! How do I decide if I need one and then which one do I choose? Do they all cost money?

I have a stack of business cards from various events I have attended. What do I do with that stack of business cards?

I'm feeling overwhelmed that I am not handling the clients and leads that I have now - I'm hesitating in attending events and meeting new people. If I can't handle what I already have, how can I take on anything new?

What's a follow up process? How do I follow up? I can't meet everyone for coffee or talk to everyone I meet one-on-one. How do I decide who to meet and follow up with?

I network but I'm not getting anything out of it. What should I be doing?

lucy@keepthemloyal.com

www.keepthemloyal.com

Biz Dev Power Hour is a weekly event focused on developing your business by working ON your business. Each month will feature a theme and activities to help you use this time effectively.

If you are not able to make it to the Hub but still want to work on your business, join us via Zoom: https://zoom.us/j/333228722

Hera Hub Carlsbad is proud to host Katty Ibarra from the Women’s Business Center from 10 -12 every Tuesday. Katty offers free on-site one-on-one business consulting to help entrepreneurs plan, launch, manage and grow their businesses.

PLEASE READ!
To confirm your appointment with Katty Ibarra, please schedule a time via this link https://calendly.com/kibarra/hhcarlsbad

Before the meeting, please take a few minutes to complete this short assessment so you can get the most from your time with Katty:
https://sdwbc.ecenterdirect.com/signup

ABOUT WBC
The San Diego & Imperial WBC is a partner of the US Small Business Administration (SBA) and is hosted by Southwestern College at the Center for Business Advancement in National City. The WBC provides training, mentoring, business development and financing opportunities for entrepreneurs throughout San Diego and Imperial County.

For more information and a full calendar of WBC’s trainings, events and activities, please visit https://sdwbc.ecenterdirect.com/events

With her extensive skill and experience in molecular biology, immunology and virology, registered Patent Attorney Dr. King helps companies protect their intellectual property. Dr. King represents and counsels clients in domestic and international patent and trademark prosecution, negotiation of patent licenses, and trademark coexistence agreements. She also represents clients in opposition and infringement cases before the Trademark Trial and Appeal Board, federal courts, the International Trade Commission, and in Inter Partes Reviews in front of the Patent Trial and Appeal Board. Combining her law degree with her doctorate in Molecular Biology, Dr. King brings her legal expertise to bear on patent application preparation and prosecution, both foreign and domestic, in areas ranging from biotechnology, molecular biology, immunology and virology to diagnostics, medical devices, therapeutics, small molecules, and pharmaceuticals.

Example Questions:

1. What is the most cost-effective way to protect my idea?
2. What do I do if someone has taken my idea?
3. What is the best way to protect my name?
4. Should I get a copyright registration for my material?

I have over 10 years’ experience as a patent attorney. Before becoming an attorney, I obtained a doctorate degree in Molecular Biology, and a bachelor’s of science degree in Microbiology, as well as worked in the biotechnology industry for several years.

https://www.matrix.law/laura.html

Set up an appointment during her hours: laura@matrix.law

Are you at the point where you realize you need an extra hand to grow your business? Felena will lead you through a few simple exercises to get you ready to duplicate yourself, with an assistant. Learn what it takes to create processes and documentation to allow you to successfully bring on a key team member - either local or virtual.

Hera Hub Members Only.

2 hour block dedicated to getting your business and personal writing done!
Use this time following our weekly business booster to implement what you learned, to create your social media content for the month, to work on your book, or to write copy for your website and/or emails.

A guest member will be leading Writers Lounge once per month or more often if needed, to hone the writing skills and techniques that can drive your personal and professional forward more quickly!

It’s not a surprise that Amy Hall is referred to as the MacGyver of MailChimp. For the last 10 years, Amy has been taking content management out of the hands of business owners who are already juggling too many tasks. Not only is she a certified MailChimp Partner & Expert, but she builds WordPress websites, writes optimized content, and provides hands-on training. Amy started the Carlsbad WordPress Meetup to help WordPress users sharpen their skills, learn more about optimizing WordPress and make their WordPress sites perform.

Amy is an expert on Mailchimp’s website (https://mailchimp.com/experts/amyhall-biz/); has over 7500 hours on the WordPress dashboard; has spoken at 5 WordCamps (the officially sanctioned WordPress weekend learning conference); and has a column on NealSchaffer.com on Email Marketing and Social Media (https://nealschaffer.com/author/amy-hall/).

Questions you might ask Amy during her GURU hours:
How can I get more people on my email list?
How can I get my emails into inboxes?
Why do I have all these spam email addresses on my email list and how do I get rid of them?
How do I get people to open my emails?
How do I convert an email/newsletter reader into a sale?
How do I get people to read my blog?
How do I make sure Google loves my blog/website?
How do I make my website faster?
What do I write about on my blog?
What are people searching for when they find my blog/site?

Learn more about Amy Hall: http://amyhall.biz
Set up an appointment during her hours: amy@amyhall.biz

Judi Bonilla is an Entrepreneur, Director of Innovation, and Public Speaker with 8+ years focusing on social media marketing and strategy for small businesses. Judi work has been featured, or seen in the New York Times, Washington Post and been a speaker at SXSWedu. Judi is innovative, who leverages her social media experience to consumers, engage influencers, and strategic partners. She's an innovator and always looking to use social media to enhance storytelling.

1. What social media is the right platform for my market?
2. How do I improve my social media productivity?
3. How do I increase my social media following?
4. What do I tweet, Facebook, Instagram?
5. How do I automate social media?

Received Social Media Rockstar - Through online and in-person social media strategy.
Selected to speak at SXSWedu by SXSW Advisory Board - By developing a social media strategy.
Social Media reach of over 843,000 individuals

Contact Judi: judi@judibonilla.com
*Please note: During June-Aug 2019, please email Judi to schedule a time to meet with her.*

Juju Hook is a brand strategist, author, coach, and speaker dedicated to rebranding middle age for women. Over thirty years, Juju has built brands for businesses from Fortune 500 companies to one-woman shows. She spent her early career as a marketing executive–first in the financial industry and then for Jacuzzi Intl–before owning and operating her own branding agency for nearly 15 years. Today, she has an online branding program designed specifically for entrepreneurs, and coaches women in building Unforgettable brands that lead to bottom line results and lives that make them want to jump out of bed in the morning. She has a branding blog at strategicjuju.com and a blog for midlife women at JujuHook.com, and a following of nearly 50,000. In 2017, Juju published her first book, “Hot Flashes, Carpools, and Dirty Martinis–the Quintessential Guide for Turning Midlife into PrimeTime,” and currently speaks from stage about why midlife, for women, is PrimeTime.

Questions you may want to ask JuJu include:

-How can I differentiate my business and make it stand out?
-How do you write a tagline?
-How can I articulate what I do? (I can’t seem to explain it to people or say it in a few words.)
-How can I develop a values-based brand?

What makes JuJu an expert GURU?

30 years’ experience–13 as an executive, 15 as an agency owner, and 2 as an online course provider and coach. Branding has been her life.

Website: strategicjuju.com

Email: julia@strategicjuju.com

Biz Dev Power Hour is a weekly event focused on developing your business by working ON your business. Each month will feature a theme and activities to help you use this time effectively.

If you are not able to make it to the Hub but still want to work on your business, join us via Zoom: https://zoom.us/j/333228722

Dawn DeSantis, founder and CEO of Afflatus Media, is an SEO and inbound marketing specialist who helps businesses thrive online. Afflatus Media provides Search Engine Optimization services, inbound content marketing, social media management and website design and development.

Living in a relationship-driven economy where 90% of research begins with an online search, Afflatus Media equips your business with the marketing, tech and SEO strategies needed to reach your target audience.

Dawn is an ‘early adopter’ and her genuine curiosity combined with her innate ability to learn new software keeps her on the cutting edge, continuously adding new professional skills and tech solutions for growing businesses. A tenacious problem solver, she finds great satisfaction in helping business owners overcome the technical and implementation hurdles that so often stand in the way of growing and succeeding in business.

Questions you might ask Dawn during her GURU hours:

How to speed up a slow website
How to improve SEO and get your website to show up on page 1 of Google
How to install Facebook pixel, Google Analytics, or Google Ads tracking codes
How to set up Google My Business
How to take a website backup/how to restore a backup
Which software and tools best help you achieve your marketing goals
A huge part of Dawn’s work includes sorting through various clients’ business and technical structures, untangling the webs, optimizing their software, website, and other marketing tools for high speed and low drag. Dawn and her team are highly proficient at learning and adapting to any software due to clients’ needs. By providing their own servers, Dawn and her team manage multiple websites with thousands of monthly visitors, launch and manage multiple clients’ podcasts and run and manage ads on various platforms.

To reserve time during Dawn’s Marketing & Tech GURU hours, use the calendly link here.

Learn more about Afflatus Media: https://afflatusmedia.com

Email: dawn@afflatusmedia.com

With her extensive skill and experience in molecular biology, immunology and virology, registered Patent Attorney Dr. King helps companies protect their intellectual property. Dr. King represents and counsels clients in domestic and international patent and trademark prosecution, negotiation of patent licenses, and trademark coexistence agreements. She also represents clients in opposition and infringement cases before the Trademark Trial and Appeal Board, federal courts, the International Trade Commission, and in Inter Partes Reviews in front of the Patent Trial and Appeal Board. Combining her law degree with her doctorate in Molecular Biology, Dr. King brings her legal expertise to bear on patent application preparation and prosecution, both foreign and domestic, in areas ranging from biotechnology, molecular biology, immunology and virology to diagnostics, medical devices, therapeutics, small molecules, and pharmaceuticals.

Example Questions:

1. What is the most cost-effective way to protect my idea?
2. What do I do if someone has taken my idea?
3. What is the best way to protect my name?
4. Should I get a copyright registration for my material?

I have over 10 years’ experience as a patent attorney. Before becoming an attorney, I obtained a doctorate degree in Molecular Biology, and a bachelor’s of science degree in Microbiology, as well as worked in the biotechnology industry for several years.

https://www.matrix.law/laura.html

Set up an appointment during her hours: laura@matrix.law

Lucy Kelleher is the founder of Keep Them Loyal. In her "former" life as a litigation paralegal and elementary school teacher, she quickly learned how important building relationships was to a successful business. When she became a full-time entrepreneur, she realized that her relationships with clients and business partners was even more critical to her success. She no longer saw her contacts daily or even weekly! She had also started networking and needed to connect with potential referral partners and business resources. She began to create systems to ensure that she stayed connected as well as stayed “top of mind” to them.

She assists business owners grow their business by helping them build relationships with their clients and referral partners. We work one-on-one or in small groups to create their own client retention and referral programs by strategizing ways to stay connected.

What is a CRM? There are so many of them out there! How do I decide if I need one and then which one do I choose? Do they all cost money?

I have a stack of business cards from various events I have attended. What do I do with that stack of business cards?

I'm feeling overwhelmed that I am not handling the clients and leads that I have now - I'm hesitating in attending events and meeting new people. If I can't handle what I already have, how can I take on anything new?

What's a follow up process? How do I follow up? I can't meet everyone for coffee or talk to everyone I meet one-on-one. How do I decide who to meet and follow up with?

I network but I'm not getting anything out of it. What should I be doing?

lucy@keepthemloyal.com

www.keepthemloyal.com

Just because it's the season for days at the beach or vacays doesn't mean your business has to suffer.

In this Business Booster hosted by Sara Clark-Williams, you will learn how to:
1. Feel in charge of your business - not the other way around.
2. Start seeing results faster, and simplify the process of growing your business.
3. Increase your revenue, impact and FUN!

This Business Booster topic is appropriate for all levels of entrepreneurship.

Founder and CEO of Fab Fempreneurs, Sara Clark-Williams took the leap from her corporate job as an Organizational Development Consultant in 2008, growing two highly profitable businesses within 5 years. Through her Fab 4 Formula℠, annual Fab Fempreneur Fest conference, and her “roll-up-your-sleeves” coaching style, Sara specializes in leading female entrepreneurs to make more money, make a bigger impact, and have more fun- that place she calls your “Sweet Spot”. When she is not doing business, you will find her hiking local trails, training for half marathons, supporting animal welfare organizations, sipping scotch, or finding the best burgers in San Diego, with her husband Chris.

2 hour block dedicated to getting your business and personal writing done!
Use this time following our weekly business booster to implement what you learned, to create your social media content for the month, to work on your book, or to write copy for your website and/or emails.

A guest member will be leading Writers Lounge once per month or more often if needed, to hone the writing skills and techniques that can drive your personal and professional forward more quickly!

Members-Only Happy Hour: Wine & Games
@ Hera Hub Carlsbad

Join us for a blind wine tasting contest, board games, and small bites!

To participate in the wine tasting contest, please bring a bottle of any varietal of wine under $20. We will cover the bottles and number them, then conduct casual blind/covered tastings and vote for our favorites. The member who brings the wine voted "Best Tasting" will receive a prize!

~ please RSVP on our Member Facebook page ~

Join fellow coaches at Hera Hub Carlsbad the third Thursday of every month to brainstorm, problem solve and share in coaching experience! Facilitated by Melissa Wogahn.

Biz Dev Power Hour is a weekly event focused on developing your business by working ON your business. Each month will feature a theme and activities to help you use this time effectively.

If you are not able to make it to the Hub but still want to work on your business, join us via Zoom: https://zoom.us/j/333228722