In the last few years, large brands have grown out of eCommerce alone. A few years ago, brands like Casper Mattress, Warby Parker, RxBars, and Allbirds were unknown. Now they are sold in retail stores and are large brands. This is a unique time where you can bring a great new product to market, find [...]
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Starting a business comes with a myriad of decisions and obstacles. For entrepreneurs that are new to the scene, part of making sure you stay on course without quitting too soon is to gather the advice from others who have gone before you. A unique perspective can give you insight and the confidence needed when [...]
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In honor of National Talk in An Elevator Day, we asked Hera Hub D.C member, Maggy Sterner to share some quick tips on just how to respond should you find yourself trapped in an elevator with one or two strangers traveling between building floors. Four words that drive a dagger into the hearts of small [...]
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Reading Google Analytics | A Beginners Guide You Installed the Tracking Code, Nice! Now, What Should You Watch? “What gets measured gets improved.” Google Analytics is an amazing tool for tracking visitor activity on your website. A good-looking site is nice, but what’s better is knowing who is visiting, for how long, which pages they [...]
The post A Beginner’s Guide to Google Analytics by Dawn Desantis appeared first on Hera Herald Resource Center.
Stop taking things so personally. There, I said it! In the past, I have worried about directness in favor of political correctness (which has its place), but stating my opinion is in my blood. Especially when it helps other women. It all started with my ultimate role model, my mother. Growing up in the 70s [...]
The post How the World Responds When A Feminist Operates Like A Man appeared first on Hera Herald Resource Center.
EmbraceYourGeeknessDay is a day to recognize one's obsession with a certain topic. A geek is defined as someone who is completely obsessed with one or more subjects and can go on speaking about it for hours altogether. To help further the geeky conversation, we asked co-founder of TechOutfitters to share some tips for small businesses, who [...]
The post 5 Ways Small Businesses Can Get By Without An IT Guy appeared first on Hera Herald Resource Center.
People often ask me whether having a business blog is worth it. In my experience, it is—if you’re consistent with it. To get the most from business blogging, you have to be committed to posting regularly and promoting your blog posts so that people actually read them. Plus, keep in mind that business blogging is [...]
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As an entrepreneur, the concept of automation can be incredibly enticing. There are countless ads, programs, sales teams, and training promising a solution to all the mundane tasks that have been bogging you down in your day to day work. It can make it easy for entrepreneurs to jump into that solution without clear expectations or [...]
The post Questions to Ask When Deciding What to Automate in Your Business appeared first on Hera Herald Resource Center.
Tomorrow, June 15, 2018 is Worldwide Day of Giving. Last year, we featured a collection of Hera Hub members who established their companies for doing good. One of those featured founders was Renee Zau, of Donation Match. This year, we asked if she would share her take on the impact that giving back. Some may [...]
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As far as grassroots business development strategies go, speaking, presenting, and self-producing workshops and boot camps are the epitome of giving you the biggest bang for your buck. However, they can be a tricky beast if you don’t know what you’re doing or why you’re doing it. Countless entrepreneurs are out there either A) wanting [...]
The post SOLD OUT! A Butts in Seats Guide to Selling Out Your Next Workshop appeared first on Hera Herald Resource Center.
