By Lisane Basquiat, Hera Hub Carlsbad Owner

Do you consider funding to be a tool to support the growth of your business?

Many entrepreneurs believe that lack of funding is the biggest barrier standing in the way of their business goals. But a new report by Gallup, JPMorgan Chase, and the Kauffman Foundation (Scaling to One Million: The Complicated Role of Capital, 2025) offers a different perspective — one that’s especially relevant to small business owners.

The report looks at what is preventing people from starting and growing businesses — and what actually supports sustainable growth. It is full of significant insights for solopreneurs, early-stage founders, and anyone working to build something strong and lasting, especially women founders who are navigating these barriers with fewer resources and less access.

Here are three takeaways worth your attention:

1. Most business owners don’t seek funding — but the ones who scale do.

Almost half of non-business owners name lack of capital as a reason for not launching a business. But among those who have launched, only 10% sought funding in the past year. That number jumps to 24% among owners who have hired at least one person.

Translation: If you’re building a business of one, you might not feel the need to raise capital. But if you’re planning to grow, getting comfortable with the idea of funding (and how to access it) is worth your consideration.

2. Your credit matters more than you might think.

Strong credit history is tied to better access to capital, higher revenue, and better margins. Founders with excellent credit earn five times more revenue than those with poor credit. If you’ve been avoiding this part of your financial picture, now is a good time to take a closer look. It’s not about perfection; it’s about positioning yourself and your business for growth for when you are ready.

For women founders, this is especially important. The report shows that female entrepreneurs are more likely to be in the “nonemployer” category (solo businesses) and more likely to have limited access to capital, often because of credit challenges, less access to financial guidance, or reluctance to take on debt.

Translation: Understanding and managing credit is a foundational growth strategy.

3. Local support works — but most business owners aren’t using it.

Whether it’s a grant, a pitch event, or a well-timed introduction, local support leads to measurable revenue growth. But only a small group of entrepreneurs actually tap into it. It’s a real shame because these locally-rooted resources are often specifically designed to address the unique challenges and opportunities within the community.

This is a reminder: Communities like Hera Hub exist to give you access to the people, resources, and opportunities that help you grow. You don’t have to figure it out alone.

For Female Founders: Why This Report Really Matters
“The Scaling to One Million” report calls out systemic challenges that disproportionately affect women and minority entrepreneurs:
  • More women run solo businesses — not because of lack of ambition, but because of structural barriers to funding and support.
  • Debt aversion is higher among women — often driven by lived experience or mistrust of traditional financial institutions.
  • Women benefit significantly from local entrepreneurial support — yet many don’t tap into it.
This means that the Hera Hub model — local, relationship-based, and built for women — isn’t just helpful. It’s a strategic advantage.

What’s Next for You?

Here are a few questions to consider as you think about your next move:

  • Are you avoiding funding because it does not align with your goals — or because it feels overwhelming or out of reach?
  • What would become possible in your business if you had access to more capital or support?
  • Do you know your current credit position — and is it helping or hurting your ability to grow?

Start thinking about these questions and discuss them with other entrepreneurs. Ask how they’re funding their next move — or how they’re thinking about it. You might be surprised by what you learn when you bring these conversions into the open.

If you’re ready to explore your options, here are a few places to start:

  • Hello Alice –helloalice.com: Resources and grant opportunities for small business owners.
  • SBA Lender Match –sba.gov/lendermatch: Connects you with SBA-approved lenders.
  • IFundWomen –ifundwomen.com: A platform for women-led startups to access funding and coaching.
  • Kiva U.S. –kiva.org/borrow: 0% interest microloans up to $15,000, often based on community support.

This is your business. YOU get to decide what growth looks like — and what kind of support you need to get there. Start the conversation!

Another fantastic place is to start is Hera Hub’s signature Strategic Action Plan Workshop, which is open to non-members as well as members. Your Hera Hub facilitator will help you build a visual roadmap for the next 12 months… to think bigger and identify the resources you need to make your goals a reality. Sign up for our next session if you are a business owner who:

  • Finds it challenging to carve out the time to “really” build a strategic plan
  • Needs some guidance on next steps and future direction
  • Are ready to take your business growth to the next level.

Learn more here.

With her unique blend of professional expertise, artistic insight, and passion for personal growth, Hera Hub Carlsbad Owner Lisane Basquiat is a powerful force in empowering others to find the balance, fulfillment, and strength to create lasting, positive change in their lives.

She is passionate about holistically coaching and supporting entrepreneurs in shaping their path to freedom by saying yes to their dreams and leveling up personally and professionally.