Sam Fallon is a marketing consultant for purpose-driven businesses, providing marketing strategy, brand positioning, fractional leadership, and communications support. In particular, she specializes in helping clients develop a sustainability strategy to better engage conscious consumers, developing both the external narrative and the internal business practices to substantiate it. She’s spent her career at the intersection of business and social impact, leveraging storytelling and authentic communications to meet and exceed revenue objectives across industries from clean tech to environmental conservation to non-profit media.

Website: www.hawkheronmarketing.com
LinkedIn: www.linkedin.com/in/sdfallon

To hear the full interview with Sam, listen below and subscribe to Flight Club here!

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Felena Hanson, founder of Hera Hub, interviews incredible business women from a variety of backgrounds and disciplines for Hera Hub’s podcast Flight Club. Giving you a behind-the-scenes look at female entrepreneurship, we focus on sharing backstories of amazing women as they found their “lean out” moment and bravely launched their business. We uncover their secrets to success and their advice to others who are launching a new adventure. Subscribe to Flight Club on iTunes here.