In celebration of Hispanic Heritage Month, we’re excited to highlight these Hera Hub members who are making a meaningful impact in their communities. Learn how their strategic approach sets them apart!
Katherine Wichmann Zacharias, CEO of KSWZ Insurance Services
Katherine Sai Wichmann Zacharias is a Master Connector, Best selling Amazon Author, Business Matchmaker and Licensed Insurance Agent, licensed in many states, who Provides all your personal insurance needs. She provides unbiased, personalized financial advice and solutions that enable her clients to achieve their financial goals. Helping people create plans that give them the freedom to focus on what matters most is her goal.
In the past, Katherine was a Rwanda Basket Company sales consultant. She wanted to make a difference in our world before she leaves it, so she was so delighted that her efforts not only changed the lives of Rwanda’s poor with every basket she sold, but she also showed the world that she cared about women and children in need. The proceeds from basket sales put life-changing income into the hands of impoverished women and children in Rwanda; Katherine truly had an impact on their lives, and was thrilled to be part of a caring community of consultants who were growing and learning together about making a difference in the world.
Katherine was also a Board Member of the San Diego Chapter of InfraGard assisting the FBI as well as the human trafficking org Together1heart. Shes the Peace chair of the Encinitas Coastal Rotary Club, donating her time and giving back to her community as well as internationally.
30+ yrs of experience, great customer service and certified in many areas my competitors are not, also have a give back arm to my biz.
Connect with Katherine on LinkedIn: www.linkedin.com/in/katherinewichmannzacharias
Jazmin Cornejo, Founder + CEO of JMC OBM + Mentor | FeMAVEN Getaways | Bizz Bitches
Jazmin is a multi-passionate entrepreneur who empowers women to level up in life and business through her various ventures. Whether it’s through globe-trotting adventures with FeMAVEN Getaways, streamlining operations as an Online Business Manager with sexy systems, or building an empowered community with Bizz Bitches, Jazmin is all about helping women create lives they truly love. With a mix of strategy, community, and fun, she’s here to help women reclaim their time and thrive in all areas of life.
The number one thing that sets my business apart? FUN.
I mean, seriously—it’s in my DNA! Yes, I could talk all day about mindset and strategy (because they are crucial), but if you’re not enjoying the ride, what’s the point?
At the end of the day, if you’re not having fun, babe, you’re doing it wrong. Let’s slay business, hit our goals, and have a damn good time doing it
Connect with Jazmin on LinkedIn: www.linkedin.com/in/jazmin-cornejo
Catalina Traylor, Mortage Broker at C2 Financial
Catalina Traylor’s previous career was as a financial advisor, specializing in serving the working class. She earned her degree in Public Health from the University of Washington and worked closely with mortgage underwriters before transitioning to directly helping her own clients. Her goal is to meet clients wherever they are on their financial journey.
Catalina is dedicated to empowering and educating individuals, ensuring they feel confident rather than intimidated by the mortgage process.
Licensed in both California and Washington, Catalina helps family and friends achieve their homeownership dreams, primarily serving the Seattle area and North County San Diego, including Carlsbad, Vista, Oceanside, and Encinitas.
I fully pre-approve people without actually impacting their credit. Most people don’t want to start the process because they don’t know where to start and think it’s going to impact their credit. I take that off the table by offering free “mortgage 101” educational meetings & not pulling their credit, but giving them accurate information.
I am a mortgage broker so I’m your personal loan shopper! I can shop over 150 different lenders on behalf of my clients, making sure you’re getting the best deal possible!
Connect with Catalina on LinkedIn: www.linkedin.com/in/catalinatraylor
Carmen Chavez de Hesse, CEO/Founder at Slinky Cat at Home
Carmen is a seasoned entrepreneur with 20 years of experience in the franchise industry, specializing in helping brands grow from a single location to a successful multi-unit presence. Currently, she owns and operates Slinky Cat at Home, a future franchise dedicated to providing expert kitty care in clients’ homes. With a deep passion for felines, Carmen launched this business alongside her daughter, Marina (affectionately known as MiMi).
As devoted cat parents and frequent overseas travelers, Carmen and her cats understand the importance of finding reliable and loving care for pets. This personal experience inspired her to create a solution that alleviates the stress of cat care for fellow San Diego cat lovers. Through Slinky Cat at Home, Carmen aims to ensure that both cats and their owners can enjoy peace of mind, knowing their furry friends are in safe and loving hands.
Carmen’s business, Slinky Cat at Home, stands out in the pet industry through its specialized focus on cats and its expert-level care, rooted in her extensive background in animal behavior. This expertise allows her team to provide a unique service called the White Paw Service, which emphasizes personalized, attentive care tailored to each feline’s individual needs.
Recognizing that cats are creatures of habit and routine, Slinky Cat at Home approaches each visit with a deep understanding of feline behavior and preferences. The service is designed to meet cats where they are, honoring their need for familiarity and comfort within their own environments. Carmen and her team prioritize establishing trust and creating a stress-free experience for both the cat and the owner, ensuring that every visit is consistent, reliable, and catered to the specific needs of each pet.
By focusing solely on cats, Slinky Cat at Home fills a crucial gap in the pet care market, offering a level of care that is often overlooked. The commitment to meeting feline needs “Every Visit, Every Time” sets Slinky Cat at Home apart as a leader in the niche of in-home cat care, providing peace of mind to cat parents throughout the San Diego area.
Connect with Carmen on LinkedIn: www.linkedin.com/in/carmenchavezdehesse
Ivette Kuyateh, Founding Attorney at Kuyateh Law Group
Ivette Kuyateh, is a devoted Christian, wife, mom and trailblazing Founding Partner of Kuyateh Law Group, in San Diego. With over 100 in person keynotes and webinars, Ivette has reached audiences nationwide educating them on financial literacy, estate planning, and wealth preservation strategies to protect their assets and peace of mind. She is also a highly sought after expert on Financial Abuse and Domestic Violence training service providers and first responders nationwide.
Ivette is a former prosecutor, experienced litigator and zealous advocate having handled hundreds of trials in different areas of law. Ivette has been featured on WealthWave TV, Wavy 10 News, Invasora 99.7, Pulsar 107.3, N+ Tijuana, NBC San Diego, San Diego Voice and Viewpoint, SDNews.com, and CBS8 San Diego. She has been selected as a Rising Star for Superlawyers and The San Diego Business Journal’s Women of Influence of Law Honoree for the last two years and was just recognized as one of the top 50 Latino Leaders of Influence in San Diego by the Hispanic Chamber of Commerce.
Kuyateh Law Group has been committed to giving back to the community through pro bono work, pro bono clinics, providing free Wills for first responders, discounts for military families, and free education through hundreds of seminars in English and Spanish to the public.
Connect with Carmen on LinkedIn: www.linkedin.com/in/ivettekuyateh and Instagram: @kingdomsherolawyerinheels
Norma Estrada, Licensed Marriage Family Therapist
Driven by compassion and a deep commitment to exceptional mental health care, Norma Estrada brings over a decade of experience as a bilingual mental health professional. Her solid qualifications span crisis interventions, case management, and individualized therapy. With 12 years dedicated to social justice, she advocates fiercely for equity and inclusivity, ensuring that every client receives the support they need to thrive.
As a therapist, my commitment is to provide a safe, compassionate, and non-judgmental space where you can be your authentic self. I value the uniqueness of every individual and strive to offer personalized care that respects your experiences, promotes healing, and empowers you to achieve personal growth. I believe in the power of empathy, active listening, and collaboration to build a trusting therapeutic relationship.
