HERA HUB
MISSION VALLEY

8885 Rio San Diego Drive #237
San Diego, CA 92108

Tel 1.855.437.2482

We are open Monday - Friday from 9am - 5pm

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Hera Hub GURUs are subject matter experts who donate their time to meet one-on-one with local entrepreneurs (members and non-members welcome) to answer questions they may have on a variety of topics related to their field. Think of it like “office hours” with your professor. It’s a great way to get free mentoring and advice from business experts. Just drop by during GURU hours, no appointment necessary!
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Natalia Tafur has over 15 years of experience using research results and activating them on the client side. In addition, I have over 10 years experience moderating several types of qualitative research from focus groups to one-on-one interviews.

Natalia founded Keyhole Research and Consulting out of a passion to apply a tangible human element to research and convert research findings into easily-digestible and actionable insights. Her areas of expertise include product design, concept testing, quality, luxury and customer journey. She has a deep understanding of generational cohorts, as well as societal and cultural macrotrends. Her methodologies include focus groups, one-on-one interviews, ethnographies and online diaries and surveys.

Areas that Natalia Tafur can provide expertise and clarity in:

1. Here are some of my business objectives, how can research help me achieve these objectives?
2. Can you review some questions I would like to include in a DIY online survey?
3. How can I find the right research respondents to answer my survey?

Website: www.keyholeresearch.com

Email: natalia.tafur@keyholeresearch.com

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