Book Club: Building a StoryBrand
December 1 @ 2:00 pm - 3:00 pm
Our Hera Hub Book Club is back! This time around, we are reading – and workshopping – our way through Donald Miller’s NYT and WSJ best-selling book Building a StoryBrand: Clarify Your Message So Customers Will Listen.
For our second and final meeting on this book, please complete the book and begin working on implementing your BrandScript. Come to discuss how this is working for you and any successes, as well as anything that is *not* working or challenges you are facing. Plan for how you will further implement in the new year!
Create your BrandScript free tool: https://www.mystorybrand.com/
Helpful Links to Recap Sections 1-2:
Examples of websites using the StoryBrand method:
A bit about the book:
In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. The book will walk you through the steps of simplifying your brand message so people understand it; and creating the most effective messaging for websites, brochures, and social media. Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Buy the book here: https://www.amazon.com/dp/1400201837