“Pivoting” is a familiar word in the startup world. When your first business model isn’t working (and this happens more often than not), the CEO and team pivot to plan B.
~ Alan Spoon, Polaris Venture Partners
The Story Exchange is a media company dedicate to sharing both the personal and professional stories of female entrepreneurs. Started in 2011 by Sue Williams and Victoria Wang, the non-profit now includes video and podcasts on their digital magazine.
Recently, they reached out to our founder, Felena, about how Hera Hub has had to pivot the business model over the years. TSE first profiled Felena in 2013. Watch the video below and listen to their inaugural podcast episode, Turning Setbacks Into Triumphs, with Felena here.