What is Hera Hub?  Think business incubator meets shared workspace with a spa atmosphere!HeraHub-logo-224

Hera Hub is a shared, flexible work and meeting space where entrepreneurial women can create and collaborate in a professional, productive, spa-like environment. The platform provides our members with connections to other business experts, access to educational workshops, and visibility within the community… thus giving them the support they need to be prosperous.  From our platform, new businesses have been spurred, funding secured and life-long friendships built.

Mission: To provide entrepreneurial women with a productive, professional work and meeting space, where they can connect with a like-minded community to collaborate and flourish.

Timeline: First location opened in San Diego, CA (Sorrento Valley): August 2011.  Second location opened in San Diego, CA (Mission Valley): October 2012. Third location opened in Carlsbad, CA: July 2013.  Fourth location opened in Washington, DC: May 2015.  First International licensing agreement signed in Stockholm, Sweden: September 2016
Additional locations coming soon via a licensing model.  Learn more: www.HeraHubExpansion.com.

Vision: Our vision is to support over 20,000 women in the launch and growth of their business by 2020.  (will continue to grow through a licensing model)

Beautiful, yet Functional, Coworking Space

Unlike other coworking spaces that tend to focus on recreating typical office settings, all of the Hera Hub locations were designed to benefit your entire being. Our coworking spaces focus on the five senses:

  • Sight – beautiful art, live plants, calming colors, friendly faces
  • Smell – aromatic candles that relax and invigorate
  • Sound – soft spa-like music and tranquil running water
  • Feel – variety of comfortable seating arrangements, including standing work stations
  • Taste – fresh brewed coffee, tea, spa water and snacks

The Hera Hub community is for those… 

  • Who want a flexible professional working space without having to commit to an office
  • Who want to meet like-minded people
  • Who feel the need for easy access to reliable resources
  • Who are keen on learning and keeping abreast with the latest and newest trends in the industry
While we are female-focused we’re not exclusive to women.  Our members are at all stages of business development and in a variety of industries, including:
  • TechnologyDiagram-1
  • Finance/Accounting
  • Health & Wellness
  • Marketing/PR/Branding
  • Legal
  • Education
  • Personal Services
  • Nonprofits

Member Benefits

Hera Hub membership doesn’t just mean having access to collaborative, serene, and productive workspace; you also become part of a community of like-minded ambitious women who are successfully moving their dreams forward.

Hera Hub membership is:

  • Flexible. All of our plans are month-to-month so you’re never locked down.
  • All-inclusive. No nickel and diming here! Internet, printing, coffee, tea, and snacks are provided at each location.
  • Easy access to a community of talented professionals. No more hunting for that perfect person to collaborate with on a big project because they are most likely sitting next to you.  This shared workspace means creativity and productivity thrive here.

Hera Hub is not a one-size-fits-all community. We offer various levels of month-to-month membership to meet our member’s needs and budget.

About the Founder

Felena Hanson is a long-time entrepreneur and marketing maven.  Her 20 year career has spanned from technology start-ups to digital marketing agencies.  Some of her former clients include DirecTV, Epson, CNN, and Union Bank.  Before becoming an entrepreneur she was Director of Marketing for a venture-backed San Diego internet company that sold to America Online in 2003.

As Felena launched her first business, Perspective Marketing, she found her passion for supporting other female entrepreneurs through leadership roles with several professional women’s organizations, including Ladies Who Launch and Women’s Global Network.

Her latest venture, Hera Hub, is a spa-inspired shared workspace and community for female entrepreneurs. This as-needed, flexible work and meeting space provides a productive environment for growing businesses.  Hera Hub members have access to a professional space to meet with clients and to connect and collaborate with like-minded business owners, thus giving them the support they need to be prosperous.  The business supports hundreds of freelancers, entrepreneurs, and nonprofits in over 16 industry segments.

Felena is passionate about education, earning her Bachelor’s degree in Marketing from the University of San Diego and her MBA from California State University Dominguez Hills.  She taught Marketing and Entrepreneurship at the Fashion Institute of Design & Merchandising and at California State University Dominguez Hills for the MBA online program for eight years.

Felena published her first book, “Flight Club – Rebel, Reinvent, and Thrive: How to Launch Your Dream Business” – available on http://amzn.com/0692674691

What is the meaning of Hera Hub?

After hours of research, Felena found herself drawn to a name from the Greek mythology – Hera, for its strong significance and historical meaning.  The name Hera means beautiful lady!  Ref: http://simple.wikipedia.org/wiki/Hera

In ancient times, Hera was revered as being the only Goddess who accompanied a woman through every step of her life, blessing, and protecting her daily.  Being Zeus’ wife, Hera represented the fullness of life and affirms that women can use their wisdom in the pursuit of any goal they chose.

Customer Testimonials

“This is a GORGEOUS, inviting, holistic, professional, classy, and action/results-oriented haven perfect for collaboration, connection, inspiration, and events.  We did an evening event here and could not be more impressed with the quality of resources, attention to detail and overall positive vibe.  GOOD THINGS are happening at Hera Hub.” – Jill Blessing 

“Hera Hub is a fantastic place to meet and brainstorm with like-minded business women.  As a small business owner working from a home office, I often miss the daily connection with colleagues.  Hera Hub fills that void – offering the knowledge and inspiration I need to keep moving forward.  The seminars arranged by Felena Hanson have been incredibly beneficial.  The last seminar – the Vision Board Workshop – wasn’t only inspiration for my business, but for my overall goals in life.  Looking forward to the next event!” – Linda  Wente

“I can’t even think of the right words. I don’t know where I would be in my business if I did not become a member of Hera Hub. The friendships, support, sense of community, and teamwork are priceless.”
– Virginia Ruehrwein

More testimonials

Media Gallery

Click here to download high resolution images of the Hera Hub locations, the Hera Hub logo and Felena Hanson’s head shot.